Sunday 24 June 2012

Review of Previous Year's Work

On Wednesday and Fridays lessons in class we had a look at some of the music videos made by the year above us who had just finished. It was interesting to see what they thought looked good and what they thought was an exciting video. Some of the videos produced were pretty good considering the lack of technical equipment, budget and time. Despite their lack of resources they made fun and bubbly videos that matched the mood of their chosen song. One video in particular was brillant and looked like a real music video!

On the other hand, other videos, usually ones made for slow and 'depressing' or 'romantic' songs were quite boring and uninteresting and simply not enjoyable to watch, however from a technical perspective most of the videos had a variety of shots and good mise en scene. But from a commercial view, they were the type of videos you would 'flick past' when going through music channels on TV.

As a mini evaluation I have gathered a few notes and ideas of what to do and what not to do when making my own music video. For example; the mise en scene, location and editing must be relevant to the mood/style of the song. The 'star' or character of the video must be aesthetically pleasing to look at and must be charismatic as this is the key into capturing viewers attention. The music itself must be in sync otherwise the video will not look good. Choreography is another thing to consider, most of the videos we watched did not use dancing which is odd as dancing is usually the main aspect of a music video, therefore it is definitely something to think about when planning my own video (depending on whether it's relevant to the song of course!).